Turkish e-commerce large Trendyol is about to develop to the Eastern European market subsequent 12 months, beginning with Romania, Greece, Hungary and the Czech Republic, the corporate official introduced Tuesday.
“By the first quarter of 2024, we will enter the Eastern European market. We will start with Romania, Greece, Hungary and the Czech Republic and we will increase the number of countries in the market in the coming period,” mentioned the CEO of Trendyol Group Erdem Inan.
“Our goal is to enable all of our 300,000 sellers to sell to the regions including Europe, the Middle East and the Gulf Countries,” he mentioned.
Speaking on the InMerge Innovation Summit in Baku, Inan evaluated the corporate’s efficiency within the Azerbaijani market, the place they’ve been current since May.
“We have reached 1.3 million customers and 6.3 million orders in the Azerbaijani market. We are very pleased with our results in Azerbaijan,” Inan mentioned.
“With our technological infrastructure and physical investments, as well as marketing efforts, we will achieve better results working together with our sellers,” he added.
As a part of their worldwide growth technique, Inan introduced they’d start operations in Romania, Greece, Hungary and the Czech Republic within the first quarter of 2024.
“The quality approach of our producers, their products and brand positioning offer significant potential. Being a region that we can access from Türkiye in a short time and at a low cost provides advantages in many ways,” he defined.
“By utilizing the advantages offered by this market, we will contribute to the e-export of Turkish manufacturers to international markets,” famous Inan.
“After our activities in priority countries reach a certain maturity, we will enter the markets of Poland, Slovakia and Bulgaria. We aim to reach 2 million active customers and exceed 4 million orders in the Eastern European market by the end of 2024, planning to achieve a trade volume of $350 million,” he maintained.
Furthermore, Inan recalled the sturdy curiosity noticed within the Azerbaijani market, saying: “Azerbaijan was at the forefront in orders we received from abroad. Since entering the market, Trendyol has become the most downloaded mobile application.”
“We feel the power of the synergy created by Pasha Holding’s experiences in the Azerbaijani market, with which we announced our cooperation in May and the technology, logistics and production competencies of Trendyol,” he added.
“Our goal is to leverage this synergy to improve the e-commerce ecosystem here and work towards closing the digital gap in all aspects of life,” he famous.
Inan additionally highlighted their efforts to contribute to the imaginative and prescient of the Trade Ministry to extend the share of e-exports in Türkiye’s whole exports to 10%. He emphasised their aim to finish all worldwide operations in 2023 with roughly 3 million clients and 12 million orders.
Stressing that worldwide growth is a precedence of their future imaginative and prescient, he talked about Germany was their first vacation spot they usually have exceeded their objectives within the German market, reaching over one million clients in over a 12 months.
He additionally touched upon their latest growth to the Gulf market and labeled the outcomes within the area since August as profitable whereas mentioning a strategic partnership with the Cenomi Group, one of many area’s main firms, for additional development within the Gulf nations.
Source: www.dailysabah.com