HomeEconomyNetflix adds record 13.1M subscribers in Q4, pushing shares up

Netflix adds record 13.1M subscribers in Q4, pushing shares up

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Streaming service large Netflix introduced Tuesday its subscription knowledge for the final quarter of 2023, posting the largest-ever-fourth-quarter subscriber development and blowing previous Wall Street estimates, pushed by a powerful state of reveals, together with the ultimate season of well-liked royal drama “The Crown” and David Fincher’s authentic “The Killer.”

The firm reported it added 13.1 million subscribers within the December quarter, handily exceeding projected features of 8.97 million. That brings the whole variety of subscribers to 260 million.

Netflix shares have been up 8.3% in after-hours buying and selling. The inventory gained 65% throughout 2023.

“It is becoming increasingly clear that Netflix has won the ‘streaming wars,'” wrote Bank of America media analyst Jessica Reif Ehrlich.

The firm reported per-share earnings of $2.11, falling wanting consensus estimates of $2.22 per share. Netflix mentioned the per-share earnings have been impacted by a $239 million noncash loss associated to foreign money trade charges.

Revenue rose to $8.8 billion, topping forecasts and the corporate’s steering of $8.7 billion within the quarter.

Netflix mentioned it expects wholesome double-digit income development for the total 12 months of 2024 because it continues so as to add members and put money into its promoting business. Netflix mentioned promoting isn’t but a main driver of income development, nevertheless it goals for that to alter by 2025.

The firm credited features to the power of its mental property, together with “Squid Game: The Challenge,” a actuality present primarily based on its most-watched TV collection, new authentic collection comparable to “All the Light We Cannot See,” characteristic movies like Zack Snyder’s “Rebel Moon: A Child of Fire,” and non-English-language programming, together with the third season of “Lupin” from France.

It additionally cited robust demand for licensed titles comparable to “Young Sheldon.” Co-CEO Ted Sarandos mentioned Netflix has a “rich history” of breaking a few of tv’s largest hits, together with “Breaking Bad,” “The Walking Dead,” “Schitt’s Creek,” and extra not too long ago, “Suits.”

“I am thrilled that the studios are more open to licensing again, and I’m thrilled to tell them that we are open for business,” Sarandos mentioned throughout Netflix’s investor livestream.

This picture launched by Netflix reveals Elizabeth Debicki as Diana, Princess of Wales, in a scene from “The Crown.” (AP Photo)

Bank of America’s Ehrlich wrote that Netflix advantages from altering market dynamics which can be forcing media firms to re-evaluate their technique of retaining motion pictures and tv collection solely for his or her streaming companies. She referred to as this a “win-win” proposition, which permits Netflix to scale back its funding in higher-risk authentic manufacturing, at the same time as these licensing offers present different media firms with much-needed income.

Netflix mentioned it sees development alternatives if it continues to enhance its programming slate and makes inroads in new areas like promoting and video games. While the video games business continues to be in its early days, the corporate mentioned engagement has tripled.

Chief Financial Officer Spencer Neumann mentioned Netflix plans to extend spending on content material, popping out of final 12 months’s twin Hollywood strikes. He anticipates the streamer would make investments as a lot as $17 billion this 12 months however added, “We want to do it in a smart, judicious, responsible way.”

The firm mentioned it continues to put money into and experiment with dwell programming. Earlier on Tuesday, Netflix and TKO Group Holdings introduced a greater than $5 billion deal to carry World Wrestling Entertainment’s “Raw” and another programming solely on the streaming service in January 2025.

“For decades, the WWE has grown this multigenerational fan base that we believe we could serve and we can grow,” Sarandos mentioned. “We believe that WWE has been historically under-distributed outside of North America. And this is a global deal. So we can help them, and they can help us build that fandom around the world.”

Third Bridge analyst Jamie Lumley mentioned the WWE deal demonstrates how Netflix continues to diversify its content material technique.

“This is the company’s largest move into live programming yet and will bring a large volume of content to the platform each year,” mentioned Lumley.

Netflix additionally touted its first stage manufacturing, “Stranger Things: The First Shadow,” primarily based on its hit collection.

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