HomeEconomyTürkiye's e-commerce volume reached $90B in 2024: Trade minister

Türkiye’s e-commerce volume reached $90B in 2024: Trade minister

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Türkiye’s e-commerce sector surged by greater than 60% in 2024, with a complete transaction quantity reaching TL 3.16 trillion, Trade Minister Ömer Bolat introduced Monday, highlighting the sector’s speedy enlargement and its rising significance to the nationwide economic system.

“The e-commerce volume increased by 15% in dollar terms, reaching $90 billion. The retail e-commerce volume is also approximately $17 billion in dollar terms,” Bolat advised the discharge of the “Overview of e-Commerce in Türkiye” report in Ankara.

The whole quantity rose 61.7% from a 12 months in the past, whereas retail e-commerce surged by 63.7% year-over-year to TL 1.62 trillion, he stated.

In 2019, Türkiye’s whole e-commerce quantity was $24 billion. That determine has grown 3.7-fold in simply 5 years, fueled partly by the structural shift triggered by the COVID-19 pandemic, stated the minister.

E-exports now make up 2.9% of whole Türkiye’s exports, equal to roughly $8 billion yearly, in accordance with Bolat, who stated the objective was to lift this share to 10% by 2030.

Major international funding funds, he stated, are pouring capital into Türkiye’s e-commerce ecosystem. In 2024, Turkish e-commerce corporations processed 5.91 billion transactions, with retail accounting for 1.85 billion of them.

E-commerce now accounts for six.5% of Türkiye’s gross home product (GDP) and represents almost 20% of whole commerce quantity, in accordance with the report.

“So, e-commerce has clearly become a key sector that directly contributes to GDP,” Bolat stated.

The minister underscored that the federal government had enacted a collection of regulatory reforms in recent times to maintain tempo with the sector’s transformation. Central to this effort is the Electronic Commerce Information System (ETBIS), which serves as the inspiration for all sector-related statistics.

The variety of companies engaged in e-commerce surpassed 600,000 final 12 months, in comparison with 549,000 in 2022. About 78.6% of those are sole proprietorships, which Bolat says is a testomony to the accessibility of the digital market.

Women personal 27% of e-commerce companies, and the typical age of feminine entrepreneurs falls between 30–34, whereas most male house owners are aged 35–39.

“This data reveals that e-commerce and digitalization have been rapidly and widely adopted among younger generations,” stated Bolat.

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