The “victory selfies” being captured by quite a few athletes collaborating on the Paris Olympics have prompted a spike in gross sales of the foldable cellphone getting used to take them, cellphone maker Samsung stated.
The expertise big is a long-term Olympic associate, and for this 12 months’s Games is providing these on the rostrum the chance to take a selfie with their fellow medallists utilizing its new foldable Galaxy Z Flip6 smartphone.
The firm stated it noticed a 23% spike in Flip6 gross sales on July 30, in contrast with a median day on the Olympics to date, with the day earlier than marking Team GB’s finest day for podium placements on the Games to date, which Samsung stated might have triggered the spike in curiosity.
Last Monday noticed the primary flurry of medals for Team GB, together with gold within the staff eventing and for Tom Pidcock in mountain biking, and silver for Tom Daley and Noah Williams within the males’s 10-meter synchronized diving.
As nicely as getting used for the victory selfies on the rostrum, a particular Olympic version of the Z Flip6 has been given to the entire athletes collaborating within the Olympic and Paralympic Games.
James Kitto, vp and head of the cellular division at Samsung U.Okay. and Ireland, stated the corporate was seeing a “continued drive” for foldable telephones, and he revealed pre-order figures for a spread of the agency’s new telephones and wearables – introduced final month – had been up on final 12 months.
“Just a few short weeks ago we launched a new frontier of Galaxy AI devices, including the Galaxy Z Series of foldable smartphones, a new host of wearable offerings and our smallest form of innovation yet, in the Galaxy Ring,” he stated.
“We’ve seen a constructive begin to gross sales captured throughout the pre-order part, which supplies us the boldness our prospects are as excited for these units as we’re.
“For our new wearable choices, which incorporates the Galaxy Watch Ultra, within the U.Okay. we’re seeing a rise in demand year-on-year, up 37%; with well being and wellness on the high of individuals’s minds as we discover ourselves mid-way by means of the summer season of sports activities with the Olympic and Paralympic Games nicely underway.
“Our wearables play an integral position in our ecosystem, traditionally driving each loyalty and attachment price – over half of our smartphone customers personal a couple of Samsung gadget, and our information tells us that these prospects are additionally extra seemingly to stick with us.
“We’re additionally seeing a continued drive for foldables, with Samsung U.Okay. taking the highest spot for Galaxy Z Series gross sales in Europe.
“Galaxy Z Fold6 has jumped in recognition by 15%, which demonstrates a neighborhood demand for that bigger display expertise, accelerated by the distinctive person instances of Galaxy AI designed particularly for Fold.
“There’s also a positive story for Galaxy Z Flip6, where the 2024 Olympic Edition Z Flip6 can be found in the hands of nearly 17,000 athletes as part of Samsung’s partnership with Olympic and Paralympic Games Paris 2024 contributing to a continued increase in consideration and purchase intent for our unique foldable smartphones.”
Source: www.dailysabah.com